Transparent Legal Lead Pricing
No hidden fees. No long-term contracts. Choose the exclusivity level that fits your budget and goals.
Exclusive vs Shared Leads
The cost of legal leads depends on your exclusivity tier. Fewer buyers per lead means higher close rates and lower cost per client.
Per-Lead Pricing by Vertical
All prices per lead. Choose your vertical, tier, and lead freshness.
Bankruptcy Lead Cost
Average case value: $1,500 - $6,000| Tier | Fresh (0-7d) | Recent (8-30d) | Aged 60d | Aged 90d |
|---|---|---|---|---|
| Exclusive Best ROI | $175 | $114 | $79 | $53 |
| Semi-Exclusive | $100 | $65 | $45 | $30 |
| Shared | $45 | $29 | $20 | $14 |
Personal Injury Lead Cost
Average case value: $10,000 - $500,000+| Tier | Fresh (0-7d) | Recent (8-30d) | Aged 60d | Aged 90d |
|---|---|---|---|---|
| Exclusive Best ROI | $400 | $260 | $180 | $120 |
| Semi-Exclusive | $280 | $182 | $126 | $84 |
| Shared | $150 | $98 | $68 | $45 |
Attorney Subscription Plans
Monthly plans with guaranteed lead allocation. No long-term contracts. Cancel anytime.
- 10 semi-exclusive leads/mo
- 1 vertical (Bankruptcy or PI)
- State/region targeting
- Full TCPA consent records
- Email + portal delivery
- 25 leads/mo (5 exclusive + 20 semi)
- Both verticals (Bankruptcy + PI)
- State/region targeting
- Full TCPA consent records
- Email, webhook + portal delivery
- Conversion tracking dashboard
- 50 leads/mo (15 exclusive + 35 semi)
- All verticals
- Multi-state targeting
- Full TCPA consent records
- API access + all delivery methods
- Dedicated account manager
Add-on credits available for additional leads beyond your monthly allocation. Contact sales for custom plans.
Wholesale Volume Discounts
For aggregators and wholesale buyers. Higher monthly volume means lower per-lead costs.
| Monthly Volume (leads) | Discount |
|---|---|
| 1 - 100 | Standard pricing |
| 101 - 500 | 5% off |
| 501 - 1,000 | 10% off |
| 1,001 - 2,500 | 15% off |
| 2,500+ | Custom pricing |
How Lead Age Affects Pricing
Lead value decreases over time as consumer intent naturally fades. Aged leads offer significant savings for the right strategy.
Many successful firms and buyers build their pipeline with a mix of fresh and aged inventory to optimize cost per acquisition. Aged leads at 30-45% of fresh pricing can deliver strong ROI with the right follow-up process.
Frequently Asked Questions
Common questions about our pricing, lead quality, and service.
Why are exclusive leads more expensive?
Exclusive leads are delivered to only one buyer, which means zero competition and significantly higher close rates (approximately 15%). Despite the higher per-lead price, the cost per signed client is often the lowest. A $175 exclusive bankruptcy lead at a 15% close rate means roughly $1,167 per signed client, compared to $1,500 per client with $45 shared leads at a 3% close rate.
What is included with each lead?
Every lead includes full contact information (name, email, phone, ZIP code), detailed case information, and a complete TCPA consent record with timestamp, IP address, user agent, and SHA-256 consent text hash. Leads are delivered in under 5 minutes via your preferred channel.
Are there setup fees?
No. There are no setup fees, no hidden costs, and no long-term contracts required. You pay only for the leads or subscription plan you choose. All plans are month-to-month.
Can I switch plans?
Yes. All subscription plans are month-to-month. You can upgrade or downgrade your plan at any time, effective at the start of your next billing cycle. No penalties, no questions.
What is the difference between subscription and per-lead pricing?
Subscription plans are designed for attorneys and law firms who want a predictable monthly lead allocation at a fixed cost. Per-lead pricing is designed for aggregators, marketing companies, and wholesale buyers who purchase leads in variable volumes. Both options include full TCPA consent documentation with every lead.
Do you offer refunds for bad leads?
We stand behind our lead quality. Leads that do not meet our published criteria -- invalid contact information, outside your target geography, or duplicate leads -- are replaced at no additional cost. Our quality guarantee ensures you only pay for leads that meet the standard.
Ready to Get Started?
Choose the path that fits your business. No setup fees, no long-term contracts.
Questions? Reach us at sales@thelegalcenter.ai